MtM Vegas – Mirage Sold
Today we have a special video for you as one of the most iconic properties in Las Vegas has now been sold. Before we dive in don’t forget to subscribe to the Miles to Memories YouTube channel to see every episode plus our Vegas reviews, guides and tours!
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This Week’s MtM Vegas Video
As we I discussed in detail awhile back the tides of change have swept across Las Vegas. During the pandemic tons of properties have switched hands including the historic Tropicana, the luxe Cosmopolitan, iconic Venetian and now the megaresort that started the modern era of Vegas, Mirage.
MGM Resorts had announced they intended to sell the operations of Mirage, but now we know who the buyer is. Hard Rock International will operate the Hard Rock Hotel & Casino Las Vegas on the site of the mirage. They are paying MGM Resorts $1.08 billion for the operations while partnering with the land owner for a massive renovation.
As part of the plans the Mirage’s iconic volcano will go away to be replaced by a guitar tower similar to the one seen at Seminole Hard Rock in Hollywood, FL. We still don’t know a ton about this transtiion, but no doubt we will learn more as we get closer to the deal closing mid-2022. Hard Rock will be able to use the Mirage name for 3 years following the purchase and while they transition the property to Hard Rock. Find out all of the details in our video above.
Mirage Sold – Bottom Line
It isn’t everyday one of the Las Vegas Strip’s icons sells to a known brand. I think its time for Hard Rock to return as a brand to Vegas and I think Mirage is a great property for the growing brand. I have enjoyed some of their other casinos including the flagship Hollywood location and can’t wait to see what they do on the Strip.
What do you think about this blockbuster sale?
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[…] Wow! Mirage Las Vegas Sold & It’s Iconic Volcano to be Replaced By A….Guitar!?!?! by MtM. […]
Why is MGM selling? If the place is a moneymaker, selling is ill advised. Where will they make up the income? If the place loses money, why is Hard Rock paying ten figures?
They are buying Cosmo down the street and divesting this property. So picking up one closer to all of their other properties and then selling this one which is further away.
I checked out the volcano couple weeks back and it’s sad that it’s going away. But for MGM swapping the Mirage for Cosmo was a masterplay.
Yeah Cosmo fits in well with them and I think the move makes a ton of sense for MGM.
I have yet to visit the Mirage. A friend told me about the aquarium, and I would like to see it in person.
There is a shot of it in the video above but I definitely recommend a visit. The atrium is spectacular as well.