Citi and Mastercard Launch “True Name” Feature Across the U.S.
Today, Citi has unveiled the bank’s latest step forward in its efforts towards championing inclusivity. They are offering transgender and non-binary people the ability to use their chosen name on their credit cards. The feature, called “True Name”, is launched in collaboration with Mastercard across the U.S.
Eligible existing credit cardmembers are immediately able to request a new credit card, which displays their chosen name. In the coming weeks, customers will also be able to be serviced by their chosen name when they call into customer service and also across online and mobile access points.
“At Citi, we are passionate about helping to ensure our customers feel recognized, accepted and empowered to be their true selves,” said Carla Hassan, Citi Chief Marketing Officer. “We’re incredibly proud to launch the True Name feature, through our relationship with Mastercard, because we strongly believe that our customers should have the opportunity to be called by the name that represents who they really are.”
“Since introducing the True Name feature, we’ve received incredible feedback from our partners and allies within the transgender and non-binary communities on how the capability has eased a major pain point in their lives,” said Cheryl Guerin, EVP marketing & communications for Mastercard. “By working with Citi and its significant network, we’re thrilled that we’ll be able to extend the reach and impact of the True Name initiative.”
How to Change Your Name
Here’s how to change your first name on your credit card to your preferred name:
- Log in to your Citi-branded credit card account (or you can call the number on the back of your card).
- Under Profile, go to Contact Information.
- Click “Use a Preferred First Name,” enter the first name you go by and click save. Citi will try to use this name on our communications to you. However they will continue to use your legal first name for certain communications. Additionally, Citi may ask for your legal name for identity verification purposes.
If you have a Citi® banking account, check back for debit card updates. To learn more, visit citi.com/updatemyname.