New LivSmart Studios by Hilton Brand
Hilton announced this week LivSmart Studios by Hilton as the official name of its new studio apartment-style, extended-stay hotel brand. The new brand was already announced earlier this year, but it had yet to be named.
Hilton says that LivSmart Studios has received tremendous interest from owners and developers in just six months since it was first announced, and currently boasts more than 350 deals in various stages of negotiation.
In October, Hilton celebrated the groundbreaking of the brand’s first hotel. Construction on the future 137-room property in Kokomo, Indiana is expected to open by late summer of 2024.
The company says that the LivSmart Studios by Hilton brand is a lower midscale, extended-stay solution that “provides a reliable and consistent foundation for the long stay”.
Hilton said in an announcement that long-stay travelers can expect three signature elements, including:
- Deliberate Design: Long-stay guests will be welcomed by the hotel’s inviting exterior of warm wood tones and a modern farmhouse-inspired palette with light industrial touches. Properties will also feature outdoor patios outfitted with grills, a communal fire pit and comfortable seating to make it truly feel like home.
- Spacious Studio Apartment-Style Accommodations: The adaptable layout of the thoughtfully crafted suites will provide comfort and functionality. Each room will feature spacious bathrooms, ample storage space, efficient closet design, and movable, multi-purpose furniture that allows guests to utilize the space as a place to work and rest. The kitchen area is also especially important to long-stay travelers and will include a fully equipped kitchen with a full-sized refrigerator, dishwasher, microwave, two-burner stovetop and more.
- Nontraditional Lobby Experience: The brand’s hyper-functional lobby allows sight lines from the front desk to the fitness and laundry areas, as well as a simple retail market, creating a safe and welcoming environment for long-stay guests looking to grab a great cup of coffee, fit in a workout or start their laundry.
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