Discover’s 4Q Categories Look Familiar!
Discover has released the exact details of which categories will earn 5% in the 4th quarter of 2015. Unfortunately, unlike in past years, online shopping is not one of them. In fact, the 4th quarter categories look very very familiar.
The 4Q Categories
- Department Stores
- Clothing Stores
In case it isn’t obvious, the 4Q categories are almost identical to the 3Q categories. The only difference is that home improvement stores have been replaced with clothing stores. Is this a sign that Discover is already seeing too much financial commitment with Double Cashback?
The Loss of Online Shopping
While I don’t know for sure, having them keep the categories almost the same seems to be an indication that perhaps Discover hopes people won’t maximize the same categories two quarters in a row. The online shopping category was among the easiest to max out, so I am a little disappointed. At the very least they could have mixed things up a bit, but my guess is the category stagnation is calculated.
Since department stores are still on the list, there is definitely opportunity with purchasing Sears gift cards and then merchandise through the Discover Deals portal (and even perhaps $200 Visas in-store), but I would still prefer to have online shopping as a 4Q category. This 4th quarter it may not pay to Discover. Nah, who am I kidding? Double Cashback still rocks!
HT: Doctor of Credit